What 2016 market figures and the latest
shifts in product innovation, shopping
patterns and consumer sentiment mean
for the industry in 2017 and beyond.
• Makeup led growth in 2016, though
select skin care and fragrance
segments showed robust gains.
• Simultaneously, small nimble brands
are fueling the diversity of product
launches, even as the number of
beauty shopping channels continues
• Consumer sentiment is driving much
of this change as society focuses
more on social media, wellness,
personalization and more.
| BY JEB GLEASON-ALLURED, Editor in Chief
@GCI_Magazine Global Cosmetic Industry facebook.com/gcimagazine